We create a world where every human has the right to discover their higher purpose, embody it, lead with it and express it as their livelihood. We believe this is the most efficacious and fulfilling means to create a world that works for all beings.
We stand for a more soulful, abundant, sustainable, just and peaceful expression of humanity. Together, we fan the flames of a revolution, one that stands for an purposeful culture, political economy and relationship to the Earth.
Standing in the future, we see that we have solved the purpose problem for humanity, lighting the path for everybody to find and live their higher purpose, clearing the path for humanity’s further expansion, evolution and development.
By 12/31/2020, we will have empowered 2 million people to find their higher purpose via scalable online / mobile offerings.
We stand for the ensouled life, living our higher purpose at work and soulfully enjoying life everyday.
We are the walking, talking, eating, sleeping, defecating, fornicating embodiment of our individual and collective purpose.
We inhabit the emergent edge of cosmic evolution, seeking to express the values of the Cosmos (unity, syntropy and mystery) in all that we do.
As nature is a fertile playground for soul, we seek to spend as much time outside, connected to the natural world as possible, and promote products, services, experiences and programs that bring us into direct contact with nature and use as few natural resources as possible.
We stand for the fullest expression of every being, artifact and system in the Cosmos, and curate products, services, experiences and programs that are the most elegant, sustainable, enduring and accessible example of their respective category.
We strive towards wholeness, to being our fullest self, emotionally authentic, purpose-driven, evolved and actualized, and this includes having fun, being silly and acknowledging that we are also wild animals who need to eat, play, explore, enjoy physical intimacy and sleep.
Transparency + Openness.
Because this endeavor is the expression of our souls, there is no need to keep any information secret, copyrighted or proprietary. Everything on this site is yours to use as you wish with under the Creative Commons 4.0 License. We stand for the awakening of the whole of humanity. If you want to get in on this fun, we encourage you to steal liberally from us and, per the license, we ask that you attribute and link to us.